:root{
  --paper:#FAF7F2; --card:#FFFFFF; --ink:#211D16; --muted:#6E6656;
  --line:#E6DECB; --green:#2F5D3A; --green-dark:#234830; --green-soft:#9DBE9F;
  --radius:14px; --max:1140px;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:'Inter',system-ui,-apple-system,'Segoe UI',sans-serif;line-height:1.7;-webkit-font-smoothing:antialiased}
h1,h2,h3,.serif{font-family:'Newsreader',Georgia,'Times New Roman',serif;font-weight:600;line-height:1.15}
a{color:inherit;text-decoration:none}
.wrap{max-width:var(--max);margin:0 auto;padding:0 24px}
section{padding:88px 0}
section.tight{padding:56px 0}
.kicker{font-size:.78rem;font-weight:600;letter-spacing:3px;text-transform:uppercase;color:var(--green);display:flex;align-items:center;gap:14px;margin-bottom:18px}
.kicker::after{content:"";height:1px;width:56px;background:var(--green);opacity:.5}
.sec-head{max-width:740px;margin-bottom:48px}
.sec-head h2{font-size:2.25rem;margin-bottom:14px}
.sec-head p{color:var(--muted);font-size:1.05rem}
.lead-txt{color:var(--muted);font-size:1.05rem}
.lead-txt strong,.body-txt strong{color:var(--ink)}
.body-txt{color:var(--muted);margin-bottom:16px}
.more{font-weight:600;font-size:.92rem;color:var(--green)}
.more::after{content:" \2192"}
/* nav */
nav{position:fixed;top:0;left:0;right:0;z-index:60;background:rgba(250,247,242,.95);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav-inner{max-width:var(--max);margin:0 auto;padding:13px 24px;display:flex;align-items:center;justify-content:space-between}
.brand-logo{height:29px;width:auto;display:block}
.nav-links{display:flex;gap:26px;align-items:center}
.nav-links>a,.drop>span{color:var(--muted);font-size:.92rem;font-weight:500;cursor:pointer}
.nav-links a:hover,.drop>span:hover{color:var(--ink)}
.drop{position:relative;padding:6px 0}
.drop>span::after{content:" \25BE";font-size:.7rem}
.drop-menu{display:none;position:absolute;top:100%;left:-14px;background:var(--card);border:1px solid var(--line);border-radius:12px;padding:12px;min-width:250px;box-shadow:0 14px 34px rgba(33,29,22,.10)}
.drop:hover .drop-menu{display:block}
.drop-menu a{display:block;padding:7px 10px;border-radius:8px;color:var(--ink);font-size:.9rem}
.drop-menu a:hover{background:var(--paper)}
.drop-menu a small{display:block;color:var(--muted);font-size:.78rem}
.drop-menu .dm-head{font-size:.72rem;font-weight:700;letter-spacing:2px;text-transform:uppercase;color:var(--green);padding:8px 10px 2px}
.btn{display:inline-block;background:var(--green);color:#fff;padding:12px 24px;border-radius:10px;font-weight:600;font-size:.95rem;border:1px solid var(--green)}
.btn:hover{background:var(--green-dark)}
.btn.ghost{background:transparent;color:var(--ink);border:1px solid var(--line)}
.btn.ghost:hover{border-color:var(--ink)}
.btn.small{padding:9px 18px;font-size:.88rem}
#burger{display:none;background:none;border:0;font-size:1.5rem;cursor:pointer;color:var(--ink)}
/* heroes */
.hero{padding:182px 0 80px}
.hero .eyebrow{font-size:.8rem;font-weight:600;letter-spacing:3.5px;color:var(--muted);margin-bottom:24px}
.hero h1{font-size:3.5rem;max-width:900px;margin-bottom:24px}
.hero h1 em{font-style:italic;color:var(--green)}
.hero .lead{font-size:1.16rem;color:var(--muted);max-width:760px;margin-bottom:20px}
.hero .lead strong{color:var(--ink)}
.page-hero{padding:160px 0 20px}
.page-hero h1{font-size:2.9rem;max-width:840px;margin-bottom:18px}
.page-hero .lead{font-size:1.13rem;color:var(--muted);max-width:720px}
.page-hero .lead strong{color:var(--ink)}
.crumbs{font-size:.85rem;color:var(--muted);margin-bottom:20px}
.crumbs a:hover{color:var(--ink)}
.audience{display:inline-block;border:1px solid var(--line);background:var(--card);border-radius:999px;padding:9px 20px;font-size:.92rem;color:var(--muted);margin-bottom:36px}
.audience b{color:var(--ink)}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:58px}
.proof{border-top:1px solid var(--line);padding-top:32px;display:grid;grid-template-columns:repeat(4,1fr);gap:28px}
.proof .p b{font-family:'Newsreader',Georgia,serif;font-size:2rem;font-weight:600;display:block;line-height:1.1}
.proof .p span{color:var(--muted);font-size:.9rem}
/* problem router */
.router{border-top:1px solid var(--line)}
.prob{display:flex;align-items:baseline;gap:26px;padding:25px 10px;border-bottom:1px solid var(--line)}
.prob:hover{background:var(--card)}
.prob .n{font-family:'Newsreader',Georgia,serif;font-size:1.3rem;color:var(--green);min-width:44px}
.prob .t{flex:1}
.prob h3{font-size:1.32rem;margin-bottom:4px}
.prob p{color:var(--muted);font-size:.95rem;max-width:640px}
.prob .go{font-weight:600;font-size:.9rem;color:var(--green);white-space:nowrap}
.prob .go::after{content:" \2192"}
/* grids + cards */
.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.grid2{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.card{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:30px 28px;display:flex;flex-direction:column}
.card .num{font-size:.8rem;font-weight:700;letter-spacing:2px;color:var(--green);margin-bottom:14px}
.card h3{font-size:1.26rem;margin-bottom:10px}
.card p{color:var(--muted);font-size:.95rem;flex:1}
.card .entry{margin-top:18px;padding-top:14px;border-top:1px solid var(--line);font-size:.86rem;color:var(--muted)}
.card .entry b{color:var(--green);font-weight:600}
.card .more{margin-top:12px}
.benefit h3{font-size:1.18rem;margin-bottom:8px;font-family:'Inter',sans-serif;font-weight:600}
.benefit p{color:var(--muted);font-size:.95rem}
.benefit{border-top:2px solid var(--green);padding-top:18px}
.split{display:grid;grid-template-columns:1.25fr 1fr;gap:48px;align-items:start}
.ticks{list-style:none}
.ticks li{padding:9px 0 9px 30px;border-bottom:1px solid var(--line);position:relative;font-size:.97rem}
.ticks li::before{content:"\2713";position:absolute;left:2px;color:var(--green);font-weight:700}
.ticks li b{color:var(--ink)}
.side-box{background:var(--card);border:1px solid var(--line);border-radius:var(--radius);padding:28px}
.side-box h3{font-size:1rem;font-family:'Inter',sans-serif;font-weight:700;letter-spacing:1.5px;text-transform:uppercase;margin-bottom:16px}
.side-box li{list-style:none;padding:8px 0;border-top:1px solid var(--line);font-size:.93rem;color:var(--muted)}
.side-box li:first-of-type{border-top:0}
.side-box li b{color:var(--ink)}
/* dark band + cases */
.dark{background:var(--ink);color:var(--paper)}
.dark .kicker{color:var(--green-soft)}
.dark .kicker::after{background:var(--green-soft)}
.dark .sec-head p{color:#B9B2A2}
.case{background:#2A251D;border:1px solid #3A352B;border-radius:var(--radius);padding:38px 36px;display:grid;grid-template-columns:1.2fr 1fr;gap:40px;margin-bottom:20px}
.case h3{font-size:1.6rem;margin-bottom:12px}
.case p{color:#B9B2A2;font-size:.97rem}
.case h4{font-size:.78rem;letter-spacing:2.5px;text-transform:uppercase;color:var(--green-soft);margin-bottom:10px;font-family:'Inter',sans-serif}
.case ul{list-style:none}
.case li{padding:6px 0;font-size:.95rem;color:#E8E2D2}
.case .more{color:var(--green-soft)}
.out-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.out{border:1px solid #3A352B;border-radius:var(--radius);padding:28px 26px}
.out b{font-family:'Newsreader',Georgia,serif;font-size:2.1rem;font-weight:600;display:block;line-height:1.1;margin-bottom:8px}
.out span{color:#B9B2A2;font-size:.92rem}
.metric-row{display:flex;gap:44px;flex-wrap:wrap;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:26px 0;margin:34px 0}
.metric-row .m b{font-family:'Newsreader',Georgia,serif;font-size:2rem;display:block;line-height:1.1}
.metric-row .m span{color:var(--muted);font-size:.88rem}
.case-meta{display:flex;gap:36px;flex-wrap:wrap;margin-top:22px}
.case-meta div b{display:block;font-size:.74rem;letter-spacing:2px;text-transform:uppercase;color:var(--green);margin-bottom:3px}
.case-meta div span{font-size:.95rem}
/* bands, industries, method */
.band{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.ind{background:var(--paper);border:1px solid var(--line);border-radius:var(--radius);padding:36px 34px}
.ind h3{font-size:1.6rem;margin-bottom:12px}
.ind p{color:var(--muted);font-size:.97rem;margin-bottom:16px}
.ind ul{list-style:none;margin-bottom:20px}
.ind li{padding:7px 0;border-top:1px solid var(--line);font-size:.94rem;color:var(--muted)}
.ind li b{color:var(--green);font-weight:600}
.sol-list{list-style:none;counter-reset:sol}
.sol-list li{padding:16px 0;border-bottom:1px solid var(--line);display:flex;gap:20px}
.sol-list li::before{counter-increment:sol;content:counter(sol,decimal-leading-zero);font-family:'Newsreader',Georgia,serif;font-size:1.25rem;color:var(--green);min-width:40px}
.sol-list h3{font-size:1.15rem;font-family:'Inter',sans-serif;font-weight:600;margin-bottom:3px}
.sol-list p{color:var(--muted);font-size:.94rem}
.method-steps{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.mstep{border-top:2px solid var(--green);padding-top:20px}
.mstep .num{font-family:'Newsreader',Georgia,serif;font-size:1.7rem;color:var(--green);margin-bottom:8px}
.mstep h3{font-size:1.15rem;margin-bottom:4px;font-family:'Inter',sans-serif;font-weight:600}
.mstep .tag{font-size:.78rem;font-weight:700;letter-spacing:1.5px;text-transform:uppercase;color:var(--green);margin-bottom:10px}
.mstep p{color:var(--muted);font-size:.93rem}
.phase{display:grid;grid-template-columns:280px 1fr;gap:40px;padding:36px 0;border-bottom:1px solid var(--line)}
.phase:first-of-type{border-top:1px solid var(--line)}
.phase .ph b{font-family:'Newsreader',Georgia,serif;font-size:1.9rem;display:block;line-height:1.1}
.phase .ph span{color:var(--green);font-weight:700;font-size:.8rem;letter-spacing:2px;text-transform:uppercase}
.phase h3{font-size:1.4rem;margin-bottom:8px}
.phase p{color:var(--muted);font-size:.97rem;margin-bottom:10px}
.phase ul{list-style:none}
.phase li{padding:5px 0 5px 24px;position:relative;font-size:.95rem;color:var(--muted)}
.phase li::before{content:"\2014";position:absolute;left:0;color:var(--green)}
/* guide + principles + faq + contact */
.guide-card{background:var(--green);color:#fff;border-radius:18px;padding:48px;display:grid;grid-template-columns:1.3fr 1fr;gap:40px;align-items:center}
.guide-card h3{font-size:1.8rem;margin-bottom:12px}
.guide-card p{color:#D8E4D2;font-size:.98rem}
.guide-form{display:flex;flex-direction:column;gap:12px}
.guide-form label{font-size:.85rem;font-weight:600;letter-spacing:1px;text-transform:uppercase;color:#BCD2B6}
.guide-form input{padding:14px 16px;border-radius:10px;border:1px solid rgba(255,255,255,.35);background:rgba(255,255,255,.1);color:#fff;font-size:1rem;font-family:'Inter',sans-serif}
.guide-form input::placeholder{color:#B9CDB2}
.guide-form button{background:#fff;color:var(--green-dark);border:0;padding:14px;border-radius:10px;font-weight:700;font-size:.95rem;cursor:pointer;font-family:'Inter',sans-serif}
.guide-form .fine{font-size:.8rem;color:#BCD2B6}
.prin{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.prin .cell{border-top:2px solid var(--ink);padding-top:20px}
.prin h3{font-size:1.2rem;margin-bottom:8px;font-family:'Inter',sans-serif;font-weight:600}
.prin p{color:var(--muted);font-size:.94rem}
.faq details{border-top:1px solid var(--line);padding:18px 0}
.faq details:last-child{border-bottom:1px solid var(--line)}
.faq summary{font-weight:600;cursor:pointer;font-size:1rem}
.faq .a{color:var(--muted);padding-top:10px;font-size:.96rem;max-width:780px}
.contact-box{background:var(--ink);color:var(--paper);border-radius:18px;padding:56px 48px;text-align:center}
.contact-box h2{font-size:2.1rem;margin-bottom:14px}
.contact-box p{color:#B9B2A2;max-width:600px;margin:0 auto 14px}
.contact-box .leave{color:#E8E2D2;font-size:.95rem;margin-bottom:30px}
.contact-box .btn{background:#fff;color:var(--ink);border-color:#fff}
.contact-box .btn.ghost{background:transparent;color:#fff;border-color:rgba(255,255,255,.45)}
.contact-row{display:flex;gap:12px;justify-content:center;flex-wrap:wrap}
.group-block{padding:44px 0;border-bottom:1px solid var(--line)}
.group-block:last-of-type{border-bottom:0}
.group-block h2{font-size:1.9rem;margin-bottom:10px}
.group-block .g-lead{color:var(--muted);max-width:720px;margin-bottom:28px}
footer{border-top:1px solid var(--line);padding:44px 0 30px;color:var(--muted);font-size:.88rem;background:var(--paper)}
.foot-grid{display:grid;grid-template-columns:1.4fr 1fr 1fr 1fr;gap:32px;margin-bottom:32px}
.foot-grid h4{font-size:.78rem;letter-spacing:2px;text-transform:uppercase;color:var(--ink);margin-bottom:14px;font-family:'Inter',sans-serif}
.foot-grid a{display:block;padding:4px 0}
.foot-grid a:hover{color:var(--ink)}
.foot-base{display:flex;justify-content:space-between;gap:20px;flex-wrap:wrap;border-top:1px solid var(--line);padding-top:22px}
@media (max-width:900px){
  .grid3,.out-grid,.prin{grid-template-columns:1fr 1fr}
  .grid2,.case,.guide-card,.split,.phase{grid-template-columns:1fr}
  .method-steps{grid-template-columns:1fr 1fr}
  .proof{grid-template-columns:1fr 1fr}
  .foot-grid{grid-template-columns:1fr 1fr}
  .hero h1{font-size:2.5rem}
  .page-hero h1{font-size:2.2rem}
  section{padding:64px 0}
  .prob{flex-wrap:wrap;gap:10px}
  .nav-links{display:none;position:absolute;top:100%;left:0;right:0;background:var(--paper);flex-direction:column;padding:18px;gap:8px;border-bottom:1px solid var(--line);align-items:flex-start;max-height:80vh;overflow:auto}
  .nav-links.open{display:flex}
  .drop-menu{position:static;display:block;box-shadow:none;border:0;padding:0 0 6px 14px;background:transparent}
  .drop>span{display:none}
  #burger{display:block}
}
